Campaign Manager (RTB/Programmatic/Ad-Ops) - Media Company
- We are looking for someone with programmatic media buying experience that can help lead our clients into the new age of media buying. This person needs to know the ins and outs of DSPs and can dissect campaign performance and implement optimizations that improve performance. He knows the programmatic ecosystem and demonstrates a strong working knowledge of RTB, DSPs, SSPs/ ad exchanges, and 3rd party data providers.
Job responsibilities will include :
- Execution of programmatic campaigns and implementation of performance-improvement tactics
- Actively optimize and manage brand campaigns and ensure campaign pacing and performance are at or beating KPI goals
- Pinpoint trends in the data and turn them into optimizations and/or actionable items
- Identify and deliver reporting needs that convey current performance and help find opportunities to deliver better performance
- Support and educate team members in identifying opportunities for growth and performance enhancements
- Strong at inventory forecasting & media planning
- Foster strong partnerships with our partners (technology, media, and data) for planning, campaign optimizations, and systems development
- Strong understanding and knowledge of overall digital ecosystem
- Preference would be given to candidates from ad-networks, agencies, etc.
- Able to adapt and contribute in fast paced environment
- Relevant experience - 3-5 years
- Excellent written and oral communication skills;
- Excellent excel and power point skills for reporting back to clients;
- Good numerical, analytical and research skills to evaluate campaigns;
- Strong organisational skills, accuracy and the ability to assimilate information quickly;
- The ability to work under pressure, meet deadlines and make decisions quickly
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