Campaign Manager - IT

- Proven experience as a Campaign Manager or in a similar role.

- Strong understanding of marketing principles, audience segmentation, and campaign analysis.

- Proficiency in marketing automation tools, CRM systems, and data analytics platforms.

- Excellent project management and organizational skills.

- Strong analytical and problem-solving abilities.

- Effective communication and interpersonal skills.

Roles and Responsibilities:

- We are seeking an experienced and dynamic Campaign Manager to join our marketing team. The ideal candidate will be a strategic thinker with a proven track record in planning, executing, and optimizing successful marketing campaigns. The Campaign Manager will play a key role in driving brand awareness, customer acquisition, and revenue growth through innovative and data-driven campaigns.

- Develop comprehensive marketing campaign plans aligned with business goals and target audience.

- Collaborate with stakeholders to define campaign objectives, messaging, and key performance indicators (KPIs).

- Experience in launching impactful Email and mobile push notification-based campaigns.

- Implement and manage end-to-end campaign execution across various channels, including digital, social media, email, events, and traditional media.

- Coordinate with creative teams for the development of campaign assets and content.

- Manage campaign budgets effectively, ensuring optimal allocation of resources for maximum impact.

- Monitor expenses, provide regular budget reports, and identify cost-saving opportunities.

- Monitor and analyse campaign performance metrics, providing insights and recommendations for optimization.

- Conduct A/B testing and implement improvements based on data-driven insights.

- Stay informed about industry trends, competitor activities, and market dynamics