Posted By
Posted in
Sales & Marketing
Job Code
1465729
- Oversee standard key account Terms & Conditions for designated channel and ensure compliance.
- Support the National Key Account Manager in negotiations with key accounts customers.
- To coordinate with Accounts and front-line team on activation as per Monthly Visibility/promo Plan
- To Allocate & Monitor Budgets for Consumer Promotions, category visibility & Merchandising for the Key Accounts.
- To continue growing market share across categories.
- Generate actionable consumer/shopper insights to maximize profit in the key accounts of the designated channel.
- To build sound customer relationship with the regional buyer enhancing mutual business association.
- New Account Acquisition-Grow the Portfolio by aggressively acquiring large Regional
Key Accounts Budgeting:
- Tracking of spend in line with Business plans and ensuring profitability, Driving Cost advantages through the channel in terms of activities and promotions.
Business Analysis:
- Mapping competition activities and bringing ideas on how to win in outlet. Identify gaps & growth opportunities in various key accounts in the assigned Zone/Region/State
Supervises: Merchandisers/ promoters/ Beauty Advisers
Reports To: National Key Account Manager
Internal Stakeholders: Sales Team, Category team, Finance Team, Supply Chain Team
External Stakeholders: Key Accounts
Job Requirements:
Qualifications: Graduate or Post Graduate/ MBA (Sales and Marketing)
Experience: 4-6 Years Experience in Sales with 2-3 years' experience In Managing Modern Trade (Should have prior Experience in Managing Dmart/Regional Key Accounts in FMCG Space)
Functional Skills: Knowledge on Customer Management, Financial Knowledge / Application and Appreciation, Market Execution, People Management, Sales Management
Travel: 60%
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Posted By
Posted in
Sales & Marketing
Job Code
1465729