Posted By

Nidhi

HR at iTaap

Last Login: 28 February 2025

1614

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Job Code

1523465

Job Purpose:

As the Business Lead for personal care, you will drive the growth and strategy of our personal care category. This includes overseeing product development, market entry, brand building, and sales growth. You'll collaborate with teams across product development, marketing, sales, and operations to ensure success. This role combines strategic thinking with hands-on execution.

Roles And Responsibilities:

Strategic Planning and Business Development:

- Develop and execute business strategy for personal care.

- Identify market opportunities, trends, and competitive dynamics.

- Lead market entry strategies, aligning with consumer needs and company goals.

- Manage P&L, setting targets for financial success.

Product Portfolio Management:

- Oversee product development with R&D and marketing teams.

- Conduct market analysis and consumer research for innovation.

- Manage product lifecycle, optimizing for growth and profitability.

Sales & Marketing:

- Collaborate with marketing for brand positioning and go-to-market strategies.

- Drive sales growth through new retail and distribution channels.

- Build relationships with retailers, distributors, and influencers for adoption.

- Team Leadership and Cross-functional Collaboration:

- Build a cross-functional team, ensuring alignment and timely execution.

- Collaborate with Operations, Supply Chain, and Finance for smooth launches.

- Mentor and develop talent, fostering a high-performance culture.

Market and Competitive Intelligence:

- Monitor trends, consumer behavior, and competitors to adjust strategies.

- Use data insights to drive informed decision-making and category growth.

Requirements:

- Strong strategic thinking and business acumen.

- Deep understanding of consumer insights and market dynamics.

- Experience managing P&L and driving growth.

- Excellent project management and multitasking skills.

- Strong leadership and communication skills for cross-functional collaboration.

- MBA is Mandatory.

- 12+ years of experience in business leadership, category management, or brand management in the beauty, personal care, or CPG (consumer packaged goods) industry, with at least 3+ years of experience in a leadership role.

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Posted By

Nidhi

HR at iTaap

Last Login: 28 February 2025

1614

JOB VIEWS

570

APPLICATIONS

39

RECRUITER ACTIONS

See how you stand against competition

Pro

View Insights

Job Code

1523465

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