Burger King - Senior Manager - Marketing

 Develop and Lead the execution of Marketing Plans

- Ensure timely implementation of the brand activity calendar

- Approve & Execute Media Plans

- Identify and draw corrective actions for the brand basis research

Advertising & Media

- End to end creative executions from brief writing to deployment of creative assets

- Identify and deploy any other communication needs for the brand

- Regularly survey and understand consumer & market environment to understand trends

Digital

- Create and execute online presence strategy & user experience across platforms

- Content Strategy and Execution across digital platforms

- Conceptualize, execute and scale up digital first brand campaigns and cornerstones

Brand Reputation & PR

- Manage Brand Reputation across platforms and consumer touchpoints

- Develop PR strategy & Lead ORM including Crisis Management

Own A&P Spends

- Planning, Deployment, Tracking, Reporting, Reconciliation & Forensics along with Marketing Executive