BTL Head - Mobile Handset

Discipline : Marketing

Subsector : Marketing Coordinators & Assistants

Location : Delhi NCR

About our Client: Our client is one of the largest mobile handset players in the Indian market. They have a strong and robust distribution network and are market leaders in most of the product categories. They are looking for a BTL head to come on board and look after the mobile handset and consumer electronics business PAN India.

Job Description : Reporting to the Marketing Head, you will be responsible for:

- Handling the BTL activations for the company PAN India

- Lead a team which can do the on ground activations and implement the strategies at a regional level

- Formulate the plan for the various quarters and project trends

- Manage the annual budgets and come up with a strategy for increasing the sales numbers

The Successful Candidate:

- You should be an MBA with at least 5-7 years of experience in BTL activations with a major FMCG/FMCD organization.

- An ideal candidate should have worked on a premium brand and have the ability to think out of the box.

- You should have excellent communication skills and have experience in working with multi cultural teams.

What's on Offer: In addition to an attractive package, you will have the opportunity to define brand strategy for a market leading brand.

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