Brillio - Director - Marketing Tech

Director of MarTech

About Brillio:

- Brillio is the partner of choice for many Fortune 1000 companies seeking to turn disruption into a competitive advantage through innovative digital adoption. Backed by Bain Capital, Brillio is one of the fastest-growing digital technology service providers. We help clients harness the transformative potential of the four superpowers of technology - cloud computing, the internet of things (IoT), artificial intelligence (AI), and mobility. Born digital in 2014, we apply Customer Experience Solutions, Data Analytics and AI, Digital Infrastructure and Security, and Platform and Product Engineering expertise to help clients quickly innovate for growth, create digital products, build service platforms, and drive smarter, data-driven performance.

- With delivery locations across the United States, Romania, Canada, Mexico, and India, our growing global workforce of over 6,000 Brillians blends the latest technology and design thinking with digital fluency to solve complex business problems and drive competitive differentiation for our clients. Brillio was awarded 'Great Place to Work' in 2021 and 2022

Experience: 10+ Years

Location: Bangalore

Director of Marketing Tech: A background in marketing, working with B2B IT Services and products, project management, business operations and technology is necessary.

Responsibilities:

- Serve as the ongoing business owner for data, applications, and systems that support marketing

- Serve as the champion for marketing technology initiatives

- Develop and refine workflows in systems across applications to implement marketing and sales processes

- Construct key marketing and sales reporting mechanisms, including dashboards and reports

- Ongoing analytics delivery to provide insights for better decision making

- Act as the liaison with client technology management organization to ensure that the right technology is selected and implemented in a timely manager

- Ownership of competitive/market intelligence delivery

Experience and Education:

- MBA preferred required

- 15+ years' experience in managing the integration of marketing application software across an organization's marketing technology landscape

- 10+ years' demonstrated success in establishing and implementing a marketing technology vision

- 10+ years' marketing-related experience, ideally in technology and operations roles

- 10+ years' experience in marketing and sales analytics, reporting and dashboard development, analysis and delivery

- 10+ years' experience developing and refining marketing and sales workflow in enterprise class systems

Skills:

- Ability to lead technology, marketing, and project management processes

- Proficiency with content management, web, social, and mobile platforms

- Deep domain knowledge of the marketing technology application landscape, including ABM platforms. Salesforce CRM, Marketo Automation, Google Analytics & other key stacks, wordpress

- Familiarity with the digital advertising ecosystem

- Experience in B2B lead generation

- Ability to translate business needs into technical requirements

- Use of data management tools and best practices related to sales and marketing

- Analytical thinker, naturally curious, and thrives in working in cross-functional teams