Brand Manager - Strategy Consulting Firm - Contractual

Brand Manager - Global Consulting Firm - 6 months contractual

Our client is a leading global strategy consulting firm. They are working with an Indian CPG firm on a large transformation engagement.

They are looking for an experienced marketing consultant to scale the client brand and products and increase its presence in the domestic by way of digital and offline channels.

The consultant will be required to :

- Increase brand presence in offline and digital markets in India

- Oversee brand P&L

- Own marketing calendar and deploy through TV and offline mediums

- Ensure a sharp brand value proposition

- Plan & develop strategies for digital brand visibility, online sales channels & performance campaigns

- Develop ATL and BTL brand communication

- Develop, implement, and optimize online marketing campaigns for corporate brand initiatives

- The ideal consultant will be someone with over 6 years of experience in managing Indian FMCG/CPG branding

- This is a 6-month partially remote full-time opportunity with some travelling required