Brand Manager/Senior Brand Manager - NBFC - IIM/MDI/ISB

Hiring for Brand Manager/ SBM | Leading NBFC - Mumbai

Essence of Role - Key Accountability

Driving Sales Growth

- Responsible for brand top-line and bottom-line

- Identify key drivers for growth and drive these for significant brand growth

- Collaborate closely with the sales team to devise and monitor interventions for improving sales efficiency level solutions for specific markets

- Monthly tracking of data, competition analysis

Driving Sales Growth

- Responsible for brand top-line and bottom-line

- Identify key drivers for growth and drive these for significant brand growth

- Collaborate closely with the sales team to devise and monitor interventions for improving sales efficiency level solutions for specific markets

- Monthly tracking of data, competition analysis

Driving Marketing Thought

- Category, consumer and competition scoping and analyses

- Consumer insight mining and converting insights into consumer deliverables

- Leading product bundle development - product, packs, pricing

- Driving effective marketing execution

Execution

- Responsible for all brand operations - developing merchandise, trade plan, monthly management update and coordinating with multiple stakeholders for successful execution

Role Dimensions :

- Financial Dimensions- Brand top-line and bottom line

- Non-Financial Dimensions- Improvement in brand equity measures, consumer awareness and engagement through activation and innovation.

Educational Qualifications

- 2-year full-time MBA/ PGDM from Top 10 B schools

Experience Required

- 4-5 years with at least 2 years of Brand Management and 1 -2 years of Sales

- Strong GT working, Exposure to MT/ E-Commerce preferred.

- Strong brand management work experience

- Good Innovation Exposure - concept and product development, researchers, working with R&D for product development.

Priyanka Sharma
Talent Advisor
Talent Socio Bizcon LLP
p:011-47505382 / +91 9643726705