Brand Manager - Media House

Leading the Marketing (Brand, ATL, BTL, PR and Digital) for online brand.

- Responsible for Marketing for business

- Responsibilities include conceptualizing and executing marketing campaigns across platforms

- (ATL, BTL, Google/Facebook/Affiliates/Ecommerce Platforms) for new launches.

- Responsible for Exclusive Tie-Ups with various partners(Ecomm)

- Launched various products.

- Took initiatives like extensive usage of video, programmatic buying, content marketing, social tracking software and remarketing

Prior Role (s)/ Work Experience Preferred :

- The candidate is a go getter, good at working with cross functional department and is a people person

- Should have prior work experience in managing a geography/brand for 3-5 years

- Should have handled campaign development in terms of BTL, ATL, Print & Radio campaigns

- Should be ready to get his/her hands dirty & embraces ambiguity