Brand Manager - IIM/ISB/MDI/FMS

We are hiring for our client socialmojo.

Job Title: Brand Manager.

Location: Delhi, India.

Experience: 4-5 Years.

Education: MBA/PGDM from a Tier 1 College (IIMs, XLRI, ISB, FMS, etc.)

Industry: Any.

Job Description:

- As the Brand Manager, you will be responsible for developing and executing brand strategies that align with our business objectives.

- You will play a key role in shaping the brand's identity, positioning it in the market, and ensuring consistent messaging across all channels.

- Your work will involve collaborating with cross-functional teams, managing campaigns, and driving brand growth.

Key Responsibilities.

Brand Strategy Development:.

- Develop and implement comprehensive brand strategies that resonate with our target audience and support business growth.

- Conduct market research to understand consumer insights, competitive landscape, and emerging trends.

- Define the brand's value proposition, tone of voice, and positioning in the market.

Brand Management:.

- Ensure brand consistency across all marketing channels and communications.

- Oversee the development and execution of brand campaigns, including digital, print, and in-store activations.

- Collaborate with the creative team to produce compelling and engaging content that aligns with the brand's identity.

- Monitor brand performance metrics and optimise strategies based on data-driven insights.

Marketing Collaboration:.

- Work closely with the marketing team to align brand initiatives with overall marketing goals.

- Develop partnerships with external agencies, media outlets, and influencers to enhance brand visibility.

- Lead the planning and execution of product launches, events, and promotional activities.

Stakeholder Management:.

- Liaise with internal stakeholders, including sales, product, and customer service teams, to ensure alignment with brand objectives.

- Present brand strategies and performance updates to senior management and key stakeholders.

Innovation and Growth:.

- Identify new opportunities for brand growth, including potential partnerships and market expansion.

- Stay updated with industry trends and emerging technologies to keep the brand at the forefront of the market.

Qualifications & Skills.

- MBA/PGDM from a Tier 1 college (IIMs, XLRI, ISB, FMS, etc.)

- 4-5 years of experience in brand management, preferably in the travel, hospitality, or luxury sectors.

- Strong understanding of branding principles and marketing strategies.

- Proven track record of managing successful brand campaigns and driving brand growth.

- Excellent communication, presentation, and interpersonal skills.

- Ability to think creatively and strategically while managing multiple projects.

- Proficiency in digital marketing and experience working with cross-functional teams.

Why Join Us?.

Legacy Meets Innovation: Be part of a brand with a storied history while playing a crucial role in its modern revival.

Growth Opportunities: Opportunity to shape the future of an iconic brand and grow within a dynamic organisation.

Impact: Make a significant impact on the travel industry by redefining how people experience travel.

Skills: brand campaigns,cross-functional team management,market research,communication,interpersonal skills,campaign management,positioning,collaboration,brand strategy development,stakeholder management,presentation skills,marketing strategies,brand management,communication skills,marketing collaboration,growth,innovation,brand strategy,digital marketing.