Brand Manager - FMCG - IIM/ISB/MDI/FMS

Purpose of the Role :

This role holder is responsible for end to end management of the brand including profitability and growth

Qualification & Experience :

- Post-Graduation in Management (from a Premier institute)

- Experience of 4 to 5 years in Digital Marketing

- FMCG experience is preferable

Key Deliverables of the Role :

- Responsible for Launching & Brand building of the assigned brand

- Responsible for growth and profitability of the Brand

- Develop social media and influencer strategy for the brands

- Consumer Insighting for brand strategy

- Create and execute a holistic content strategy for Digital First Brands

- Lead communication development on the brand

- Create Brand equity and loyalty among target consumers using innovative methods