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HR at Michael Page

Last Login: 11 November 2024

Job Views:  
367
Applications:  130
Recruiter Actions:  0

Job Code

1003872

Brand Manager - FMCG

7 - 12 Years.Others
Posted 3 years ago
Posted 3 years ago

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Skills - Brand Manager - FMCG - Delhi NCR

Job Type - Permanent

Job Description - This role is to develop and deliver local implementation of the Global positioning for the brand along with driving sustainable brand growth, brand awareness, equity, consumer engagement and brand profitability through ATL, disruptive and engaging consumer and channel program.

Client Details :

Our client is well know Brand and organisation and has global presence. They are looking for a Brand Manager for one on their leading Brands , this role is based out of Gurgaon.

Description :

The key responsibilities are:

- Deliver Brand targets through sound financial planning, project resource management, alignment of systems and processes and effective direction of brand advocacy activity to ensure effective utilisation of A&P.


- Create and deliver brand ideas through a 360 approach through the line ATL, on ground properties and Influence Programs to deliver brand awareness and preference


- Research and consumer led approach to deliver clear priorities and objectives


- Lead effective development and implementation of Brand Strategy, Brand extension, priorities, annual marketing plans to build brand positioning and gain market share


- Design and execute strong off trade and on trade tool kits along with innovative PR strategies to result in Omni channel campaigns in collaboration with Sales teams to deliver locally aligned brand executions


- Lead and own Banquet/large consumption occasions/Gifting / VAP solutions to deliver consideration


- Be a Champion of Route to Consumer and Category understanding to deliver M&E/insights


- Align the Brand Ambassador activities with local/global brand strategies to deliver brand love and awareness


- Maintain excellent relationships with key internal and external stakeholders to optimise delivery of activities and facilitate timely, relevant communication

Profile :

A successful candidate be someone with:

- 7 to 10 years of Brand/ Marketing Experience in Retail , Luxury and Premium Goods sector


- Has a confident proactive approach and is consistently reliable in delivery


- Creative and strategic thinking


- Strong experience of project management


- Proven ability in generating unique and compelling marketing ideas and strategies


- Strong influencing skills and a bias for action


- Demonstrates the initiative necessary to handle multiple projects in a timely manner

Job Offer

An excellent opportunity to lead a global brand. This is also a great opportunity to be a part of a high growth environment.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Ujjwal Singh on +91 124 452 5432

Contact - Ujjwal Singh - +91 124 452 5432

The Apply Button will redirect you to website. Please apply there as well.

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Posted By

user_img

HR

HR at Michael Page

Last Login: 11 November 2024

Job Views:  
367
Applications:  130
Recruiter Actions:  0

Job Code

1003872

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