Brand Manager - FMCG

Executive Hiring is looking for a Brand Manager for a large FMCG Conglomerate, based at Kolkata.

A Post Graduate in Management / MBA in Marketing with at least 5-7 years of Brand Marketing experience in a large FMCG into Personal Care would be ideal.

Brand Manager PURPOSE :

To define brand strategy and architecture, analyse market/ customer trends and competition, provide inputs into developing new products within the limits of category business plan with the objective of enhancing brand market share, sales volume and profitability

Operating Network

External :

- Creative agency

- Packaging agency

- Activation agency

- Media agency

- Research agency

Internal :

Marketing Manager

Divisional Manufacturing manager;

Category finance manager;

Procurement managers;

Research managers;

Product Development team;

Quality Managers

Legal team;

Sales team;

MINIMUM REQUIREMENTS

Education & Relevant Experience

- MBA in marketing with a minimum of 7 years of experience, preferably in FMCG ( Personal Care Category ) business.

Skills :

- Business Acumen;

- Planning and coordination skills;

- Relationship building skills;

- Influencing skills

AREAS OF RESPONSIBILITY :

1. Category Business Planning.

2. Brand Planning

3. Portfolio Planning

4. Brand Communication, Development and Execution.

5. New Product/ Product Extension Planning, Development and Launch

6. Talent Management

In case this of interest to you, please upload your detailed profile mentioning CTC.

For any further clarity, please feel free to touch base with Sanjoy @ + 919046968619 at the earliest.