Brand Manager - FMCG

Position Name : Brand Manager

Location : Delhi NCR

Experience: 3-4 years

JOB DESCRIPTION

- Understanding consumer needs and market opportunities

- Consumer marketing with brand planning, ATL/BTL media planning, tracking of sales performance

- As part of the brand team, responsible for ideation, development and execution of marketing campaigns that includes mass media, outdoor & on-ground consumer activations, retail visibility and new media like the internet and mobile

- Responsible for setting up various systems and processes for the brand, including Industry trends analysis, Stock Control reporting, Sales Analysis and Budget Management

- Consumer insight mining for new concept creation and gauging opportunities in the various segments of the market

- Segmentation and target group identification

- Analyzed market construct to develop market launch

- Develop core communication and give a strategic road map to the brands.

- Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability.

DESIRED PROFILE

- MBA from a Premier Institute is a must (08 , 09 batches)

- Quick Decision making / Analytical /Leadership Skills.

- Only from FMCG Industry.

- Excellent communication / interpersonal skills.

- Team player.

Contact:
Priyanshi Srivastava
Consultant at Elixir Consulting
Contact No. 01204511036
Mail id: priyanshis@e-lixirweb.com