Brand Manager - FMCG

- Plan & deliver business objectives for the brand(s) assigned

- Develop & implement marketing plans which addresses brand requirements short term & long term

- Lead and generate strong consumer insights and powerful communication for the brand.

- Conceptualize & implement 360 marketing programs.

- Handling (Advertisement, media, research, activation) agencies for timely execution of task given and ensure compliances and metrics.

- Monthly & Annual BTL/ ATL input Planning & Monitoring

- Regular Monitoring of the brand key parameters and off take trends to ensure better planning.

- Interface with internal stakeholders, supply chain, packaging, finance, legal, technical & customer complaint cell to ensure smooth functioning.

- Lead & generate MIS on brand(s) assigned, category, competition and trade at regular intervals so as to result in effective brand management.