Brand Manager - EdTech

Brand manager - EdTech - 6 days working

- Lead creative development to motivate the target audience to "take action". Work alongside performance team to design monthly lead generation communication strategy:

- Coordinating with stakeholders i.e. Performance team, research team and internal team to drive regular insights

- Designing and executing monthly re-engagement strategy

- Innovating and formulating new ways on engaging potential customers to grow funnel metrics & growth strategies

- Translate brand elements into plans and go-to-market strategies

- Manage a team of marketing managers working on first-touch, remarketing, and engagement campaigns.

- Measure and report performance of all marketing campaigns, and assess ROI and KPIs

Experience:

- 3-5 years of Brand Communication experience in running campaigns on Facebook, Google and You tube

- Creative and innovative towards market trends, consumer. markets and competitor activities.

- Must have working knowledge of FB and Google ads manager.

- Very analytical research background with knowledge of running consumer studies.

- Should have managed a team of 4-5 members

- Preferably from MICA, SIMC, XIC.