Posted By
Manisha Aggarwal
Deputy Key Account Manager at Dream Jobs Staffing Solution Pvt. Ltd
Last Login: 13 November 2024
Posted in
Sales & Marketing
Job Code
1190556
Brand Manager (6-18 yrs)
Location - Mumbai
Department/Group: Marketing
Job Description :
Roles and Responsibilities:
- This position is responsible for the overall top line and bottom-line target achievement in all geographies by focusing on the specific activities below. The product line involves any brand in our consumer care segment.
The responsibility includes:
- Develop and sharpen the brand code for the brand / category in consideration
- Develop and refine the brand architecture in view of the competition and market trends
- Develop a new product funnel for the brand and the manager is responsible for clearing the stage gates for the new products
- Responsible for building consumer insights for the brand
- Effectively connect with the advertising teams to create collaterals to communicate the brand proposition
- Develop Activations / BTL activities
- Effectively design media campaigns and work with the agencies to develop them.
- Liaise with the sales team for effective deploying of BTL activities and monitor performance of schemes and trade activations
Skills/Qualifications:
- MBA from Premier Institutes (Only IIM A,B, C & ISB - 2016 to 18 batch)
- Minimum 3 years' experience in FMCG Marketing team
Sensitivity: Internal & Restricted
Key Requirements:
- Open to work for 5.5 working days in a week.
- Ability to connect and engage teams across levels and effectively navigate through organization
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Posted By
Manisha Aggarwal
Deputy Key Account Manager at Dream Jobs Staffing Solution Pvt. Ltd
Last Login: 13 November 2024
Posted in
Sales & Marketing
Job Code
1190556