Posted By
Posted in
Sales & Marketing
Job Code
1436275
Opening with a leading FMCG Industry for their office in Mumbai.
Role: Brand Manager- beverages, packaged drinking water, and dairy categories
Location: Mumbai
Experience: 5 Years+
Qualifications: MBA (Top Ranked Colleges)
We are looking for a Brand Manager to join our team. As a Brand Manager, you will be responsible for building and managing our brands in the beverages, packaged drinking water, and dairy categories.
Roles & Responsibilities:
- Developing and implementing marketing plans and strategies
- Managing the marketing mix (product, packaging, communication, media, and execution)
- Handling P&L for marketing budgets
- Establishing strategic roadmaps for the beverage's portfolio
- Identifying profitable volume opportunities and designing plans to leverage them
- Formulating strategies considering product, price, pack size, and channel for each brand
- Developing annual plans with defined metrics
- Leading innovation and new product development
- Collaborating with key functions such as Sales, Supply Chain, Procurement, Compliance, R&D, and Quality
- Analyzing sales data and consumer insights to inform marketing decisions
Requirements:
- 6-8 years of experience in FMCG industry, with a focus on brand management
- 4-5 years of relevant work experience in Sales or Marketing
- Beverage experience is compulsory in either Sales or Marketing
- Master's degree in business administration from a reputed Institute
- Leadership, consumer insights, problem-solving skills, communication and persuasion skills, and creativity and innovation are essential behavioral competencies
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Posted By
Posted in
Sales & Marketing
Job Code
1436275