Brand Manager

Brand Manager

RESPONSIBILITIES

- Ensures that each brand identity and brand equity developed in alignment with the overall corporate brand.

- Monitors coordination between advertising & research agencies, consultants and the brand teams.

- Monitors coordination between R&D and brands within the category to ensure that consumer needs are distinctly met by different products without overlap of targeted usage.

- Scans the business environment to explore options for revenue generation from new and existing customers.

- Assumes responsibility of developing all brand extension strategies, along with the marketing head.

- Prepares all annual plans and budget planning activities for all brands within the category.

- Ensures tracking & maintenance of optimal levels of budgets, costs & pricing with respect to the brand.

- Ensuring that the top-line & bottom-line objectives of the brand group are strictly met.

If Interested kindly share your resume asap

Please mention your current and expected Ctc as well..

Contact-
Ela Chatterjee | Manager -Talent Acquisition
ela@topgearconsultants.com