Brand Lead - D2C Brand

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Job Type - Permanent

Job Description - This is a fantastic opportunity for ambitious, focused and hard-working candidates to be part of a once in a generation opportunity to disrupt the branded Indian spice market.

Client Details

The company is led by a 4th generation entrepreneur in the spice business who is leveraging a robust supply chain built over four generations to provide innovative international flavors and pure whole and ground spices to Millennial and Gen Z Indian consumers.

Description

- The incumbent would be responsible for developing brand guidelines, developing & implement annual brand plans

- Executing ATL, BTL, digital campaigns across channels

- Build short and long-term effective strategies for the brand portfolio in line with overall marketing strategy of the organisation

- Digital 1st approach and direct to consumer marketing, ecommerce and performance marketing

Profile

A successful 'Lead - Brand' should have:

- Comes with 2+ years of experience in brand management, prior D2C experience would be highly preferred

- Hands on experience in handling ATL, BTL, Digital campaigns with limited budgets

- Strong work ethic

- 5 days WFO, Saturdays are WFH.

Job Offer

This is a fantastic opportunity for ambitious, focused and hard-working candidates to be part of a once in a generation opportunity to disrupt the branded Indian spice market.

To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Purnendu Pradhan at +91 22 6903 6682.

The Apply Button will redirect you to website. Please apply there as well.