Brand Head - Auto

- The role of Brand Lead/Head will be responsible for building the Global Brand Strategy & vision for Royal Enfield (RE). This role will play a key role in Global Brand Equity and creating & supporting brand plans aimed at increasing the aspirational value of the brand.

- The incumbent will also be responsible for leading storytelling, story living and brand building for brand RE and a key contact of expertise and reference on brand positioning.

- The position will report to Chief Brand Officer (CBO) and work closely with Business Heads and marketing leads across geographies to accomplish the role purpose