Brand Activation Manager - Parking Digitization Firm

Brand Activation Manager

- The most important goal is to introduce consumers to a new brand in a memorable way that associates the specific products with a positive experience

- A brand activation manager is supposed to takes marketing to the next level in a way that a traditional marketing team simply doesn't have enough time or scope to accomplish.

Duties :

- Create a brand activation plan

- Analyze success of previous campaigns

- Educate consumers about the product (through brand activations)

- Travel frequently for activations (travel expected 30-50% of the time)

- Coordinate with internal and vendor team to launch new sites for the company

Requirements

- Three to Four years of experience in a related field (generally marketing )

- MBA Marketing from a Reputed Business School