Brainsmith Centre of Early Learning - Manager - Digital Marketing

Company name: Brainsmith Centre of Early Learning (Website: www.brainsmith.in)

The brain develops most rapidly during the first six years of life. We help parents make sure that happens.

Job Description

- To develop an overall online business strategy. This would include devising ways of effectively reaching the target market on eCommerce portals, development of marketing campaigns to attract more visitors and increase online sales.

- Content Development - To work with designers, website developers and content developers, to create and improve the digital presence.

- To ensure that the site is easy to use and navigate, and that it includes all the functions that visitors need to select, order and pay for products.

- To develop marketing programs to increase sales, analyze existing programs, and create campaigns that improve search engine rankings, increase traffic to the site and strengthen customer loyalty.

- To amplify digital presence through listings and presence on third party websites, tie-ups & cross promotion with other brands online in the online space.

- Blogging : To plan content developing for website blog, with an aim to educate potential customers.

- Social Media : To manage presence on social media platforms, especially Instagram and Facebook.

Candidate Profile

- Preferably minimum 2-3 years of relevant work experience

Also the candidate must be:

- be aware of latest online trends and marketing fundas

- ability to recognize new online business opportunities

- skilled at forming partnerships

- well organized, and ability to work across teams

- knowledgeable of eCommerce technology and capital requirements, online media tactics, branding and legalities

- someone who has knowledge of and exposure to 360 digital services (social search, website, mobile, display advertising, video, emailers and ORM)

- knowledge of branding strategies is a plus