Boston Technologies - Marketing Specialist

Marketing - Responsibilities:

- Work closely with internal creative teams on content design and publishing in the right channel.

- Identifying channels, groups, influencers for maximum impressions, views and ultimately results

- Establish a practice of regular analysis, reporting of program success and driving evolution.

- Partner with stakeholders across the company ensure brand guideline adherence and remediating as needed.

- Execute Digital Advertising (PPC, Display, Social and Video Advertising, etc...), SEO/Content Development, Website Maintenance, Email Marketing / E Newsletters.

- Analysing market trends and preparing forecasts.

- Ability to think big while operating at the finest level of detail.

- Generating new business leads.

- Increasing brand awareness and market share.

- Executing branding, advertising, and promotional campaigns.

- Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

- Bachelor's degree in marketing, finance, business administration, or similar.

- A master's degree in a relevant field will be advantageous.

- Experience in working for IT service industry & US Market a must.

- Overall 6-8 years of experience and at least two years' experience as a marketing manager.

- Hands on experience and knowledge of marketing strategies, channels, and branding.

- Superb leadership, communication, and collaboration abilities.

- Exceptional analytical and problem-solving skills.

- Strong time management and organizational abilities.