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Posted in
Consulting
Job Code
1528277
Purpose of the Role:
To streamline and enhance marketing activities for the Motors business across India. Deliver data-driven insights to central and zonal teams using AI-powered data mining tools to improve the quality and effectiveness of marketing inputs.
Responsibilities:
- Collect and maintain customer data, including contact information, job titles, and company production capacity.
- Collaborate with sales engineers to gather insights through regular customer visits and visit reports.
- Monitor visit frequency to existing and new customers, identifying opportunities for expansion.
- Evaluate market potential and identify new dealers in motors, drives, cables, switchgear, and pumps.
- Research government schemes and policies that impact the motors industry.
- Analyze industry trends using AI-driven insights and sector-specific PMI data.
- Collect import data for pumps, gearboxes, VFDs, and sector-specific machinery.
- Conduct analysis of lost customers based on service reports.
- Create impactful PowerPoint presentations showcasing sector-specific data, machine photographs, and critical application movements.
- Develop customized technical presentations for client meetings.
- Execute email marketing campaigns, customer surveys, and product polls.
- Design creative graphics for exhibitions, catalogs, flyers, and promotional materials.
- Improve customer engagement through automated dispatches and real-time order tracking.
- Implement CRM automation and streamline daily reporting processes.
- Utilize sentiment analysis to derive customer insights and enhance engagement.
- Apply AI-driven offer simulations and optimize sales processes using technical data sheets and GA drawings.
- Develop pricing strategies based on monthly and quarterly market trends.
Qualifications & Skills:
- Master's degree in Marketing, Business Administration, or a related field.
- 7-10 years of experience in marketing, with a focus on industrial products or the motors industry.
- Proficiency in AI tools for data mining and analytics.
- Strong presentation and communication skills.
- Hands-on experience with CRM tools and marketing automation.
- Strategic thinker with a focus on process optimization and automation.
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Posted By
81
JOB VIEWS
43
APPLICATIONS
0
RECRUITER ACTIONS
See how you stand against competition
Pro
View Insights
Posted in
Consulting
Job Code
1528277
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