Believe Cosmetics - Digital Marketing Role

Digital Marketing

About the firm : We Believe Pte Ltd. (https://believe.sg/) is a global, Singapore-based FMCG group which manufactures personal care, skincare, beauty products & hygiene care and supplies to retail market globally. We are currently marketing and selling own brand products in multiple countries through conventional retail & online channel as well. Believe PTE ltd is proud to have investors like Accel partners & Jungle venture.

Job Description (Digital marketing) :

We want someone to join us to steer all the digital marketing activities across different brands. We want to use innovative digital media activities and not just ad-spend to acquire users.

- Closely work with brand team, design & media agencies and external vendors to develop and drive digital initiatives across all the brands

- Create, manage, optimize ad spend across channels in a data driven approach

- Conversion funnel optimization based on changes in adwords, targeting etc

- Google SEM, Facebook (paid ads, engagement on groups) across our products

- Optimize marketing investments to drive online acquisitions, increase cost efficiencies and delivering key measurement metrics for customer acquisition and performance targets

- Email marketing strategy to drive revenue

Qualification : MBA/PGDM from IIM + Engineering at undergrad level, Relevant Experience in digital marketing (1-4 yrs)