Aza Fashions - Manager - Marketing Communications

Responsibilities:

1. Content Creation: Develop and curate compelling and engaging content for various marketing channels, including blog posts, social media, email campaigns, newsletters, website content, and more.

2. Brand Messaging: Ensure consistent and on-brand messaging across all communication channels, maintaining a strong brand identity.

3. Email Marketing: Create and execute email marketing campaigns, including newsletters, product announcements, and promotional materials, to nurture and engage our audience.

4. Public Relations: Establish and maintain relationships with media outlets, influencers, and industry partners to secure coverage and increase our brand's visibility.

5. Copywriting: Develop high-quality copy for various materials, such as brochures, press releases, advertisements, and promotional materials.

6. Analytics and Reporting: Monitor and analyze the performance of marketing campaigns, using data to refine strategies for improved results.

7. Graphic Design: Collaborate with merchandisers and create visually appealing marketing collateral.

8. Market Research: Stay updated on industry trends, competitors, and customer behavior to identify opportunities for marketing improvements.

9. Results Driven: Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities

Requirements:

1. Degree in Marketing or a related field

2. Prior 7-10 years' experience in a similar role

3. Experience in e-commerce is a plus, and have a good sense of luxury fashion

4. Sound understanding and managing ATL & BTL activities