AVP - Marketing - Media/Entertainment

AVP Marketing with a renowned entertainment company

Job Profile:

- The role of the Sponsorship Manager will be to secure new business for existing festivals which has been largely untapped in the past.

- As part of the team you will be instrumental in establishing best practice in winning new business and creating consultative thought leadership sales packages for big ticket spenders. You will work closely with the Project Heads

- To contribute towards brand and product positioning and develop market strategies for getting sponsorship for our festivals

- Responsible for selling our festivals to prospective sponsors and alliance partners against agreed targets. Work on achieving & fulfilling the set targets by the HOD (Individual & Team targets)

- Working towards delivering the set team target and individual targets for the year.

- Guiding the team towards achieving the team targets.

- Required to be networked into market to not only connect with prospective sponsors and marketing agencies but keep informed of the competitive environment

- Liaising with colleagues and team members, Festival Team & Design Team for the marketing collaterals & presentations

- Brainstorming with the production head & the festival team on the festival ideas and then accordingly make the festival pitching and presentation

- Responsible for Relationship building & key account management with the existing clients to get more business

- To understand thoroughly and establish appropriate channels/mediums of reaching the target audience keeping the budget in mind.

- Report to Senior VP- Marketing & Sponsorship

Qualification & Key Attributes Required :

- He should be of Age: 30-35, having min 10-12 yrs of exp in Marketing

- Experience in Marketing & Sponsorship with an exposure to Digital Media, Mass communication

- Excellent Communication Skills, Should be well networked or well connected.