AVP - Marketing - Alcohol/Beverage

Discipline - Marketing

Subsector - Marketing Managers & Directors

Location - Mumbai

About our Client: Our client is a premium player in the Alco-Beverage industry, alongside being pioneers in India for this format and an increasing India footprint. They offer a diverse range of alcoholic beverages. They are poised to grow rapidly and need a strong Assistant Vice President - marketing to be the face of the brand while fueling and sustaining the growth for India through marketing initiatives

Job Description: Reporting to the CEO and President - Sales & Marketing, the incumbent will be responsible for:

- Formulate Media / Brand / Social Media / PR strategy

- Plan, develop and direct the marketing & branding efforts for the company

- Plan and Execute Press Conferences and act as a Spokesperson

- Manage Public & Media relations

- Work on new product launches and media tie-ups

- Event planning & execution

- Administer marketing budgets

- Periodic market survey

- Managing creatives and collaterals for all branding related to all events (BTL)

- Tracking brand development and evaluation

The Successful Candidate:

- MBA in Marketing with minimum 10 years of experience including minimum 3 years in alcohol/beverage or FMCG industry

- Excellent communication skills

- Assertive, confident, proactive and result oriented

- Potential to shoulder responsibilities

- Creative Eye and Analytical

- Strong preference for a diversity candidate

What's on Offer: An excellent opportunity to work with a recently funded premium player that offers great growth prospects and competitive pay

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