AVP - Market Mix Modelling

Candidate should have 6-10 years of relevant experience into Market Mix Modeling, Multi Touch Attribution, Market effectiveness, Marketing Analytics, ROI and Optimization

Candidate should not have frequent Job Switch.

He/She should be from a known/tiered college

Role - AVP

Location Gurgaon ( hybrid )

Candidates from Delhi NCR should only apply.

Role Description

As an AVP - Market Mix Modelling, you will be responsible for developing statistical models and conducting advanced analytics to help clients optimize their marketing spend across channels. This is a full-time, hybrid role located in Gurugram, with flexibility for some remote work.

Qualifications:

- Master's degree in Mathematics, Statistics, Economics, or a related field

- 5+ years of experience with statistical modelling and marketing analytics

- Expertise in at least one statistical software package, such as R or Python

- Ability to manage and lead a team of analysts

- Excellent communication and presentation skills, with the ability to communicate complex technical ideas to non-technical stakeholders

- Ability to work independently and in a team-setting