AVP - Digital Analytics - BFSI

Basic Qualifications:

- Master's /MCA or Bachelor's degree in Engineering / Technology / computer science from premier institutes with 10 years of experience in delivering analytical solutions

- Ability to identify, clearly articulate and solve complex business problems and present them to the management in a structured and simpler form

- Hands-on experience in SAS and SQL

- Experience working with large and multiple datasets, data warehouses and ability to pull data using relevant programs and coding.

- Experience in working on Credit Cards and Retail Banking products

- Understating of campaign management

- Should have excellent communication and inter-personal skills

- Strong process/project management skills

- Multiple stake holder management

- Strong team player

- Ability to guide and Mentor Juniors

- Control orientated and Risk awareness

- Ability to understand complex business problems, break them down into simpler solvable parts and develop analytical approaches to tackle them

- Ability to drive clear and comprehensive communication flow between business stakeholders and the team and vice versa, translating analytical findings into key insights and actionable recommendations

- Entrepreneurial mindset - Enthusiasm, commitment and business savvy to navigate the many technical, data, governance, organizational considerations that can emerge

- Ability to drive analytics initiatives from ideation through production and adoption to tackle strategic business priorities

- Comfort on working with ambiguity and open-ended questions

- Strong collaboration skills to work effectively and co-create along with multidisciplinary teams

Preferred Qualifications:

- Experience in digital analytics across improving digital engagement and adoption, and identifying ways to create a seamless experience for customers through digital channels

- Knowledge of credit card and/or retail banking business

- Knowledge of digital analytics tools (e.g. SiteCatalyst, Adobe Sales force)

- Knowledge of digital channels, customer touchpoints and customer journey's

- Understanding of customer life cycle in financial services industry

- Business analytics experience in banking or financial services industry