Posted By
Posted in
Sales & Marketing
Job Code
1178280
AVP-Brand
- Integrate brand positioning and customer proposition in all communication and customer journey Work with agency on this
- Campaigns to increase customer base in every part of the marketing funnel "Drive Same Store Tickets Growth by execution of marketing campaigns in collaboration with creative agencies
- ROI of campaign - optimized media selection and budgets to achieve growth
- Cafe System overall targets achievement"
- Research ; Consumer Insights "Understanding of consumer insights to drive positioning, new products and increased customer acquisition in specific segments
- Brand Awareness, Consideration, TOM. Attitudes and Barriers"
- New Product Development Drive additional revenue via new product launches
- Social Media and PR Overall share of voice of brand, social media engagement and followers,
- Caf Design & Comm Cafe design, customer journey mapping and verbiage, creatives for in-store campaigns
Didn’t find the job appropriate? Report this Job
Posted By
Posted in
Sales & Marketing
Job Code
1178280