Attinad Software - Branding & Marketing

Qualification: MBA in Marketing

Experience: 3 years and plus.

- Having prior experience in doing the below activities is a plus.

Create a constant positive buzz around Attinad Software on the below channels

- Social: facebook, Linkedin : Should have social media sense and understand the nuances of how and when to post.

- Print Media : Should liaison with Media persons to publish articles, create a network to be leveraged for the company.

- Visual Media : Plan TV slots for showcasing Attinad Software.

- Should be capable of drafting deft articles which are to the point and would be accepted by the press fraternity for publications. Articles can be on recent achievements, event participations, product launches etc.

- Website to be kept current with latest updates

Local brand building:

- Planning and launching events with-in Technopark and Colleges like “Codathon", "Mobile Speaker series", "Coffee @ Attinad with SMAC"

- Brand building within the company : Look at angles of keeping the buzz on within the company by planning activities.

Supporting Company in Outside India Event Participation:

- Enable the sales team to participate in outside events.

- Create Sleek brochures.

- Design banners gifts for events etc.

- Applying for Awards

- Scout for eminent folks who can be on advisory board. Suggest names after first screening.

- Online Marketing: working with 'ad sense' to make sure our company shows up on searches for SMAC online