Astral Adhesives - Product Manager

Job Specifications :

- MBA/PGDM with min 3 years of Sales and Marketing experience

- Building & Construction experience

- B2B sales & Marketing or PMT & Sales/Mktg

Required Skills :

- Good Analytical skills

- Good in collaboration and team work

- High in Conceptual ability and excellence in execution

- Good communication, self-motivated and good negotiation skill

- Excellent inter personal skills to engage effectively with external and internal team members

- Good at Systems and Processes

- Ability to drive teams which have indirect reporting

- Owner of New Product Development Process (PI2M) for assigned product group.

- Owner of Successful launch process for New Products.

- Getting trials conducted through Product Specialists/ Field team

- To improve Margins of products and all SKU (identified) through Marketing initiatives

- Achievement of Sales Objectives for New and Volume Building Products

- Understanding the market need and behavior by interacting with end users, sales and field marketing team and propose strategy for market development, product development

- Product Complaint Management

- Monitoring of sales for assigned product and ensuring stock availability

- Product & trend analysis in the market

- Maintain comprehensive and current understanding of competition

- Collecting feedback from the market, end users on product performance, branding initiatives etc

- Forecast the market demand and communicate the same to sales and team

- Organise and participate in Trade Shows to generate demand and visibility

- Create Marketing collaterals for print

- Development of Selling Aids/Tools including videos, flyers, recipes, content, etc.

- Manages the A&SP projects for the Division

- Work with Machine Manufacturers for product endorsement and approval

- Create and design new loyalty programs for users

- Work with Machine Manufacturers for product endorsement and approval

- Create and design new loyalty programs for users