You will play a key role in increasing the awareness and adoption of the company
- You will help find new acquisition channels, negotiating with providers, setting-up campaigns and tracking their performance.
- The role requires a sharp, analytical mind & an entrepreneurial spirit.
- You should be able to think and plan future campaigns in advance whilst rolling up your sleeves to get the current ones to be efficient.
Responsibilities:
- Setting up, tracking and iterating online marketing campaigns in different channels (SEM, Social Media, RTB, Mobile Networks, etc.)
- Finding, negotiating, setting up and managing partnerships
- Having absolute control over KPIs and metrics: updating dashboards and generating reports
- Sharing learnings and best practices with other countries
Requirements:
- Experience in business / marketing
- Preferably working in a consulting firm or consumer brand
- Some familiarity with Marketing metrics: CPC, CPL, conversion funnel & other online metrics
- Knowledge of FB ads, Google adwords, etc.
- To be an Excel ninja
- Ability to work independently and willing to work hands-on
- Operating knowledge of technology-oriented marketing channels such as RTB is a plus
Qualifications:
- Graduation or Engineering degree from leading institute (Tier 1) in India is a must
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