Associate Director/Senior Manager - Client Engagement/Brand Delivery - Digital Agency

Title : Associate Director / Senior Manager - Client Engagement / Brand Delivery ( Digital Agency)

Location : Remote Working / Work From Home

Position Summary:

- This is a key leadership position responsible for managing and owning the delivery of the Agencies 360-degree marketing services to its clients. The position requires a mature and experienced marketing professional who can operate independently as well as lead a team of reporting as well as non-reporting cluster leads, associates & analysts.

- The person is expected to also manage project delivery at clients. The Agency encompasses integrated delivery of Brand Strategy, Brand Cloud Platform and Digital Marketing services to clients and this position plays lead role in the successful managed delivery of these services.

Role & Responsibilities:

- Work closely with client team to understand the client business strategy, plans & requirements

- Work with the team to help develop brand strategy & plans including digital marketing strategy & execution plans for the client.

- Develop quarterly marketing plans and finalize agreed plans with the client team to proactively drive initiatives

- Lead development of detailed monthly social media calendars and finalize with the client team

- Lead development of highly innovative creative & digital campaigns for launches, ongoing marketing as well as tactical campaigns

- Serve as a resource for the team with respect to translation of client requirements for implementation on various digital & offline initiatives including specific campaign plans

- Support the team to ensure accurate and timely Client delivery through the development process from initial concepts research, artwork creation, documentation, implementation inclusive of running the campaigns on various digital platforms within the required timeline to ensure best in class deliverable to all clients

- Brainstorming and guiding the Account Team's efforts on brand communication/ strategy for the client

- Effectively position company's service offerings with a focus on consistent client retention

- Create/edit content and talk lines in all creatives to ensure accuracy and relevance to the client

- Supports team to present creative work to clients for approval or modification

Educational Qualification / Work Experience & Skills :

- MBA / PG with 5-7 years experience in a leading marketing agency steadily growing from delivery to management roles

- Experienced with leading hands-on conceptualization of innovative creative & digital marketing campaigns for several industry leading clients

- Highly experienced with social media marketing

- Familiar with publishing software and marketing techniques

- Experience in development of brand enhancing copy