Associate Director - Growth Strategy/Go To Market - Education - IIM/ISB/FMS/MDI

GTM - Growth (Strategy) - Associate Director

Requirement / About the role :

- This is a key role that cuts across several company domains.

- The responsibilities would revolve around evaluating strategic initiatives/projects, conducting market research and due diligence, formulating business plans & conducting feasibility analysis, and designing detailed GTM strategies among others.

Some of the key responsibility areas will be :

- Devising product go-to-market process (domestic and international), plan time-lines, launch scenarios, pricing and promotions

- Working across functions (sales, marketing, product, etc.) to formulate & achieve company's short term and long-term strategic objectives

- Driving high priority strategic initiatives

- Preparing and recommending business proposals for new opportunities covering areas such as pricing, risk assessment, profitability, and ROI

- Working independently to ensure functional objectives are met

Requirements :

- 4-6 years of experience in strategy roles, consulting (MBB, Big4 Strategy & Ops teams), leading tech companies

- MBA from top tier college

- Experience of working in start-ups (preferably B2C)

- Experience of launching new geographies (good to have)

- Exposure of working with Product Teams

- Ability to conduct feasibility analysis and provide estimates on revenues, profitability, ROI, etc.

- Experience in internal/external stakeholder management/project management

- Proficient in data analysis, primary and secondary research