Associate Director/Director - Inbound Sales/Performance & Growth Marketing - FinTech

Associate Director/Director - Inbound Sales - Performance & Growth Marketing Fintech

- As the Director of Inbound Sales, you will be responsible for developing and executing strategies that drive inbound sales growth.

- You will leverage your expertise in growth and performance marketing to optimize lead generation, nurture prospects, and convert them into loyal customers.

- This role requires a strategic thinker with a proven track record in sales leadership and marketing collaboration.

Key Responsibilities:.

- Strategic Leadership: Develop and implement the inbound sales strategy to achieve revenue targets and market growth.

- Team Management: Lead and mentor the inbound sales team, fostering a high-performance culture focused on collaboration and results.

- Marketing Collaboration: Work closely with the marketing team to align inbound sales efforts with growth and performance marketing initiatives.

- Performance Analysis: Utilize data analytics to measure the effectiveness of inbound sales strategies and make data-driven decisions to optimize performance.

- Lead Nurturing: Design and oversee lead nurturing processes to convert prospects through the sales funnel.

- Customer Insights: Gather and analyze customer feedback to refine sales tactics and improve the overall customer experience.

- Sales Training: Develop and implement training programs to equip the sales team with the necessary skills and knowledge to succeed.

- Cross-Functional Collaboration: Collaborate with product, customer success, and other teams to ensure a cohesive approach to sales and marketing.

Qualifications:.

- Degree in Business, Marketing, or a related field; Master's degree preferred.

- 10+ years of experience in sales, with at least 3 years in a leadership role focusing on inbound sales.

- Proven experience in growth and performance marketing strategies.

- Strong understanding of CRM systems and sales analytics tools.

- Excellent communication and interpersonal skills.

- Ability to think strategically and execute tactically.

- A data-driven mindset with a passion for continuous improvement.