Associate Director - Corporate Communication & Public Relations

1. Corporate Communication

2. Employee Branding

3 PR Management

4. Event Management

5.Content Management

6.Assist in scaling up the business leads by setting up paid campaigns on relevantsocial media platforms like Google, YouTube, LinkedIn, Facebook, Twitter etc.

7.PR Campaign - Augment the PR campaign to consolidate market leadership and establish the category itself far more effectively with media, regulators, customers and general public, besides providing contributory articles, industry white papers, research papers, pitch notes, Q&As etc. Deal promptly with media requests for responses, research, quotes, photos, interviews, especially in case of any crisis. Profile leadership team.

8.Capture interesting success stories for many of our solutions and services deployed at several existing customers.

- Branding: Boxes and machines. Software applications. Co-branding with corporate/service partnerships

- Keep track of changes in the industry trends/business environment and accordingly adjusting the marketing plan if required.

- Ensure brand message is strong and consistent across all channels and marketing efforts (like events, campaigns, web pages and promotional material) with focus on increasing positive impact on business.

- Assist in scaling up the business leads by setting up paid campaigns on relevant social media platforms like Google, YouTube, LinkedIn, Facebook, Twitter etc.