POSITION PURPOSE:
- 1. The B2B Marketing AVP is accountable for implementing B2B marketing activities, in accordance with the marketing plan
- 2. They will drive effective communications with all partners, to strengthen relationships with key partners and build relationships with new partners
- 3. The role will be responsible for managing the prioritization of projects and plans within the team and ensure the overall productivity of the team
- 4. Work on and develop a calendar of activity to engage CUSTOMERS through engagement increase lead generation and sales growth.
- 5. Working as part of the wider Marketing team the B2B Marketing AVP will be required to be involved with general marketing activities on an ad hoc basis
- Brand Champion, Partner Champion, #intrepidlovesagents
QUALIFICATIONS AND EXPERIENCE:
- 3+ years marketing experience in a B2B role
- Excellent understanding of B2B BUSINESS
- Experience managing sizeable marketing budgets
- Demonstrated ability to manage the budgeting process and use of analytical skills
- Proven track record in delivering industry marketing campaigns that drive sales growth
- Excellent communication skills to inspire industry partners, staff and to represent the brands
- Ability to create and manage marketing strategies across multiple countries
- Proven people management and leadership skills
- Clear alignment to Intrepid Group values and culture
OTHER SKILLS AND ATTRIBUTES:
- Can do- pragmatic attitude with a strong personal drive to achieve
- An understanding of agile marketing, ensure the team identify and focus their collective efforts on high-value projects and then continuously and incrementally improve the results over time.
- Excellent communication skills to inspire stakeholders and represent the brand
- Strong organizational skills to deliver multiple projects to deadline and budget and work under pressure
- Ability to work independently and in a team
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