Assistant Manager - Social Media Marketing - Insurance & Risk Management Firm

MANDATORY ASK :

7+ YEARS' OVERALL WORK EXPERIENCE IN SOCIAL MEDIA - LINKEDIN, INSTAGRAM, TWITTER & FACEBOOK / EXPERIENCE USING SOCIAL MEDIA & PROJECT MGMT TOOLS / TEAM MANAGEMENT EXPERIENCE / INTERNATIONAL CLIENT EXPERIENCE

POSITION SUMMARY :

- We are seeking a motivated Social Media Team Manager to effectively engage with targeted virtual communities and network users.

- Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.

- The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.

PRIMARY RESPONSIBILITIES :

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.

- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.

- Set up and optimize company pages within each platform to increase the visibility of company's social content.

- Moderate all user-generated content in line with the moderation policy for each community

- Create editorial calendars and syndication schedules.

- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.

- Collaborate with other departments to manage reputation, identify key players and coordinate actions.

REQUIREMENT & SKILLS :

- 7+ years of social media experience with LinkedIn, YouTube, Instagram, Twitter, and Facebook.

- Experience with social media management and project management tools such as Oktopost and Workfront. Experience with Microsoft Office and Teams.

- MBA or equivalent in Digital Marketing, or a related field preferred and with at least 3 years of demonstrated team management experience.

SKILLS & COMPETENCIES:

- Communications: Effective communication skills to develop relationships with internal colleagues and external partners.

- Project Management: Ability to plan and organize work and self to achieve objectives and targets; accountable for delivering outcomes; strives to meet and exceed expectations.

- Agile: Has a flexible approach to change; can work effectively in various situations.