Assistant Manager - Social Media Marketing - Insurance & Risk Management

MANDATORY ASK :

7+ YEARS' OVERALL WORK EXPERIENCE IN SOCIAL MEDIA - LINKEDIN, INSTAGRAM, TWITTER & FACEBOOK / EXPERIENCE USING SOCIAL MEDIA & PROJECT MGMT TOOLS / TEAM MANAGEMENT EXPERIENCE / INTERNATIONAL CLIENT EXPERIENCE

POSITION SUMMARY :

We are seeking a motivated Social Media Team Manager to effectively engage with targeted virtual communities and network users.

Our objective is to achieve exceptional customer engagement, foster intimacy, drive website traffic, and increase revenue through strategic utilization of the social media marketing roadmap.

The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.

PRIMARY RESPONSIBILITIES :

- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.

- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.

- Set up and optimize company pages within each platform to increase the visibility of company's social content.

- Moderate all user-generated content in line with the moderation policy for each community

- Create editorial calendars and syndication schedules.

- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.

- Collaborate with other departments to manage reputation, identify key players and coordinate actions.

REQUIREMENT & SKILLS :

- 7+ years of social media experience with LinkedIn, YouTube, Instagram, Twitter, and Facebook.

- Experience with social media management and project management tools such as Oktopost and Workfront. Experience with Microsoft Office and Teams.

- MBA or equivalent in Digital Marketing, or a related field preferred and with at least 3 years of demonstrated team management experience.

SKILLS & COMPETENCIES:

- Communications: Effective communication skills to develop relationships with internal colleagues and external partners.

- Project Management: Ability to plan and organize work and self to achieve objectives and targets; accountable for delivering outcomes; strives to meet and exceed expectations.

- Agile: Has a flexible approach to change; can work effectively in various situations.