Posted By
Posted in
Sales & Marketing
Job Code
295429
We have been retained as client's exclusive partners to build Mid-top management team for India's top publishing company. We are hiring for Asst Manager-Marketing & Publicity.
JD for Asst Manager Marketing & Publicity role:
- Manage publicity and promotions plans for authors, lists and imprints as decided, in both traditional, electronic and digital media.
- Planning and executing other BTL activities such as promotional tie-ups with different companies and associations. Planning retail and sales promotions.
- Plan & execute schools outreach initiative - through mailers, author visits, events and bookfairs in schools
- Managing author relationships, address related queries, managing their expectations best and keeping them regularly updated on all progress with their book.
- Coordinating with internal and external teams. Briefing and managing design and print agencies and other outsourced vendors.
- Work with physical and online retail marketing contacts for promotion of titles in stores and online
- Event Planning and Marketing: Planning and organizing details of book readings, bookshop events, literary festival events etc.
- Working within any set budget for titles allocated
ROLE REQUIREMENTS:
- 3 to 4 yrs of relevant experience
- Prior experience in brand building (children). Good understanding the children content market
- A love for books and stories
- Driven, Passionate, and with an ability to be imaginative, persistent
- Interpersonal skills
Salary Range: 7-9 LPA
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Posted By
Posted in
Sales & Marketing
Job Code
295429