Assistant Manager/Manager - eCommerce Online Sales - Test Preparation Platform

About OnlineTyari:

OnlineTyari (OT) is India's largest mobile platform for test preparation founded by IIT Kanpur and IIM Ahmedabad alumni. We are backed by most respectable venture capitalists and best angel investors in India and US like 500Startups, Mohandas Pai, Tandem Capital, etc. The founders are serial entrepreneurs and ex- investors and also have significant experience with companies like Microsoft, Nexus Ventures and Kotak Private Equity.

OnlineTyari is first of its kind online marketplace for exam preparation for SSC, IAS, IBPS and many other competitive exams. We have become the preferred destination for both content providers and students.

Within one year of inception, we are already the biggest education app in India by a huge margin. With more than 3.3 million app downloads and 3.5 lakh+ people using our platform every single day, our app usage is increasing exponentially month on month. More than728 million questions have been attempted by students on the OT platform. OnlineTyari is poised for a massive growth as mobile internet revolution is providing a gateway to millions of Indians to fulfill their aspirations.

With a strong management team of IIT and IIM alumni and backing of marquee investors, we are scaling new heights every day and disrupting the traditional education sector with smart technologies.

To know more about us, please visit website: www.onlinetyari.com

Role: Assistant Manager/Manager- E-commerce Sales

Duration: Full-time

Location: Gurgaon

Experience Required: 2-5 Years

Core Responsibilities:

- In conjunction with the Exam category owners, develop, implement and manage E-Commerce sales channels and strategies for onlinetyari.com

- Develop and implement online & offline sales strategy to achieve sales targets

- Liaise with all internal/ external stakeholders regularly to ensure all online & Offline campaign/channel activity initiatives are properly identified, communicated, planned, executed and measured

- Extensive consumer research to understand the levers for driving visits and revenues

- Continuously monitor competitor activity and review the strategy to ensure the value proposition

- Development of market specific strategy to increase direct online sales, include management of eBase, e-mail communication, social media channel, Offline initiatives, viral activities etc.

- Identify and management of business development relationships to increase online sales.

Develop and manage online Commercial Relationships within the Affiliate marketing program.

Leverage the relationships to develop and implement activity to increase online conversions.

- Development of the annual Sales and Marketing Plan for the all categories, as well as alignment of offline and online activities for the OnlineTyari in the local markets along with partners

- Development of a monthly feedback report for reporting manager. Share knowledge and experience gained in local market across the network.

Desired Profile:

- Understanding of the internet, e-commerce, online sales and marketing knowledge would be essential.

- Graduate/MBA with a minimum 2 year's experience in the e-commerce industry in category or marketing domain

- Strong understanding of brand building and its impact on business

- Deep consumer orientation and ability to convert consumer insight speak to business relevant actionable insights

- Ability to put together a comprehensive go to market plan across marketing channels

- Exposure to market research and media planning models

- Strong communication and influencing skills

What we offer:

- Highly competitive package for the right candidate

- Your contributions will have a potential to create immediate positive impact on 2 million+ Indians!

- Get full freedom to dream big and chase your passion

- Flexible, fun and modern work culture with a highly motivated and energetic team

- Work with smart, creative and humble people

Salary range: 5 - 10 LPA