Assistant Manager/Manager - Digital Marketing - BFS

Job Role :

The ideal candidate will oversee both demand and supply in this role where he/she will handle the end-to-end engagement with the publishers and third party media to manage CPL/CPA campaigns. They should be able to think critically when making plans and have a demonstrated ability to execute a particular strategy.

Roles and Responsibilities:

- Responsible for the growth and performance of affiliate marketing initiatives

- Identify new channels for CPC/CPL/CPA and manage exiting 3rd party channels

- Build new partnerships with high potential partners

- Responsible for achieving the key business metrics for all the channels

- Set up deal structures, negotiate and close media partnerships

- Interface with internal marketing teams to ensure a smooth communication flow

- Thorough understanding of all campaign models.

Candidate Skills & Requirements :

- Should have minimum 2+ yrs. of experience in CPL/CPA Delivery (Affiliate + Fintech Industry preferred)

- Good communication skills and strong interpersonal skills

- He/She Should be a critical thinker and a problem solver