Assistant Manager - International Conference Marketing

About the job:

- Responsible for acquiring delegates for conferences (clean energy, mass transit, etc) through various sales and marketing activities

- Undertake research to identify prospects for the conference.

- Develop and implement integrated marketing plans for conferences, including digital marketing, content marketing, email campaigns, social media, etc.

- Create compelling marketing content and collateral, including website content, promotional materials, press releases, and newsletters.

- Utilize data analytics to measure campaign performance, track key metrics, and make data-driven decisions to improve marketing strategies.

- Collaborate with cross-functional teams, including sales, operations, and creative departments, to ensure cohesive and effective marketing efforts.

- Coordinate with external vendors and partners, such as associations, media outlets, to execute marketing initiatives.

- Managing event registrations and handling delegate queries.

- Proven track record of developing and executing successful marketing campaigns

- Proficiency in digital marketing tools and platforms, including SEO, social media, email marketing, and analytics

- Excellent written and verbal communication skills, with the ability to create engaging content

- Highly organized, with the ability to manage multiple projects and deadlines simultaneously

- Strong interpersonal skills and the ability to work collaboratively in a team-oriented environment

- Required skills: PPT (MS, google, canva, etc), excel, letter writing, business communications