Assistant Manager/Deputy Manager - Marketing & Product Management - Industrial Products/Lubricants/Chemical Business

Assistant Manager/ Dy Manager - Marketing & Product Management

- We are currently looking for an Assistant Manager/Dy Manager- Marketing & Product Management for one of the topmost Industrial Products, Lubricants and Chemical companies in India. The position is to be based in Gurgaon.

- Our client is one of the topmost Industrial lubricants and specialty chemicals companies in India and is an integrated and diversified group. With a market capitalization of over US $ 20 billion and a turnover of US $ 10 billion, It has a diversified product portfolio of strong brands and leading market shares in all product categories.

Job Responsibilities :

- Brand & Product Communication

- To develop external design agencies and work with them to develop suitable brochures, company website, charts, displays, banners, etc.

- To develop, maintain and upgrade a harmonious design platform throughout company's collaterals, documents, presentations, signage's etc.

- Developing strategies and tactics to boost the company's reputation and drive qualified traffic

- Deploying successful marketing campaigns from ideation to execution

- Experimenting with various organic and paid acquisition channels

- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

- Coordinate with Technical team and produce valuable and engaging content for our website and blog that attracts and converts our target groups

- Build strategic relationships and partner with key industry players, agencies and vendors

- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

- Measure and report on the performance of marketing campaigns, gain insight and assess against goals

- Analyze consumer behavior and adjust email and advertising campaigns accordingly

- Advertisement, Seminars & Exhibitions and trainings:

- Plan, organize and Conduct Seminars, exhibitions, customers, distributor meets, product and sales training programs etc. as per the annual calendar.

- Work with publications and with other web tools to create greater awareness of products and brands promoted by the company.

- Carry forward subsequent follow-up work after such events including documentation and develop a MIS for such events.

- Plan and monitor yearly gifts and souvenirs to be given to customers and external parities as per given budget.

Education : B. Tech/B.E. degree (Mechanical /Chemical /production engineering)/MBA

Work experience : 4 - 7 years of working experience in relevant marketing support in B2B Marketing

Job Location : Gurgaon

Salary : Rs.14.0 - 15.0 Lpa

Pls apply for this along with the following information :

Your CV as a word attachment :
Your current and expected salary :
Willingness to work in Gurgaon :
Your current notice period :