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B Vidhya

Associate Consultant at Bask HR

Last Login: 21 November 2024

Job Views:  
1437
Applications:  438
Recruiter Actions:  198

Job Code

1326624

Assistant Brand Manager - FMCG

Posted 1 year ago
Posted 1 year ago

- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and costand mark-up factors

- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations

- Consult with product development personnel on product specifications, such as design, colour, or packaging and study on NPD

- Drives the evolution of the brand and its positioning, builds brand proposition for the newproducts to be launched.

- Collate and Analyze market trends, Monitor competitor activities

- Assist in developing the Annual Brand Plan in conjunction with the Marketing Head

- Responsible for analysis on Market trends, consumer insights and competitors' activities

- Recommend consumer promotions schemes, plan and execute consumer events

- Shape and communicate the marketing vision and mission

Desired Candidate Details :

- Strong communication and interpersonal skills.

- MBA degree in Marketing

- Forward thinking, make things happen business approach.

- Highly detail oriented and have the ability to effectively multi-task.

- Excellent project management and leadership skills.

- Experience in developing and implementing a customer relationship program

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Posted By

user_img

B Vidhya

Associate Consultant at Bask HR

Last Login: 21 November 2024

Job Views:  
1437
Applications:  438
Recruiter Actions:  198

Job Code

1326624

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