Assistant Brand Manager - Consumer Durable

1. In depth experience of marketing communication, new launches,brand management, ATL and BTL activities.

2. Assisting Function head Head in drawing up annual business plan for the category

3. Creative development with Agency - Briefing and ensuring all the creative marketing elements are developed as per category requirement.

4. Carrying out concept validation & product performance etc researches in co-ordination with research department/agencies .

5. Driving business efficiency by regular connect with sales team for on the ground support.